NYC based Senior Visual Designer.
Beauty + Lifestyle
print/digital/brand activation
Lancôme
Ralph Lauren
Olaplex
Nespresso L’OréalTan Luxe
About
Resume
NYC based Senior Visual Designer.
Beauty + Lifestyle
print/digital/brand activation
Lancôme
Ralph Lauren
Olaplex
Nespresso L’OréalTan Luxe
About
Resume
In collaboration with the Lancôme education team, I craft bespoke retail experiences for product launches. I conceptualize, present, and design complete editorial systems that enhance and align with the brand’s guidelines and assets.
These materials have been featured nationwide at Bloomingdale’s, Ulta, Sephora, and Dillard’s.
Designed in collaboration with the Ralph Lauren creative team, we created a quarterly special-edition Ralph Lauren publication.
The tactile, oversized editorial piece is crafted to feel both classic and current, made to echo the brand’s timeless American roots while speaking to Ralph Lauren’s ever-current campaigns.
Social assets and e-commerce hero graphics were redesigned to elevate Olaplex’s digital presence, creating a cohesive, high-impact visual system. The refreshed creative pairs scientific clarity with a polished, editorial edge—reinforcing Olaplex’s authority in haircare and amplifying brand storytelling across key digital touchpoints.
Developed and executed 360° campaigns for new product launches as well as seasonal initiatives across summer and winter. Work spanned print, digital, social, and product packaging—building cohesive brand stories that carried seamlessly across every consumer touchpoint.
One-Off Projects I love to show